‘Joe Wicks is now a household name as a result of the lockdown. He has hundreds of thousands of people tune in to every homework out video.'
Experts claim Joe could start demanding upwards of £10k per Instagram post
‘This has made him relevant, accessible and active – three key things that brands look for in influencers. This paired with a continually expanding fanbase , it’s no wonder that Joe has been swamped with offers of endorsements.
‘Joe Wicks is now a household name as a result of the lockdown. He has hundreds of thousands of people tune in to every homework out video, raking in hundreds of pounds. ‘On average, YouTube pays out around £2-4 per 1,000 video views and around £15 per 1,000 ad views. This means Joe could scoop upwards of £7,500 on just one video – providing there are a lot of advert clicks.‘He has turned what some would see as a normal home workout into a lucrative business, which is great… Joe could easily turn over triple figures during lockdown.
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