John Lewis prepares to drop 'never knowingly undersold' pledge

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John Lewis prepares to drop 'never knowingly undersold' pledge
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95-year-old price match vow makes way as new chief plots path out of coronavirus crisis

John Lewis is set to scrap its “never knowingly undersold” price promise, which the department store has offered its customers for almost a century, as new boss Sharon White tries to plot the retailer’s path out of the coronavirus crisis.

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