I am a successful creator economy entrepreneur with more than 20 years experience. I am a Co-founder and Co-CEO of Electrify Video Partners, a company that invests tens of millions of dollars into leading creator businesses.
two of Web Summit Rio 2023 at Riocentro in Rio de Janeiro, Brazil. Kajabi , the leading all-in-one platform for digital creators, coaches and entrepreneurs, has launched a powerful new AI tool called creator.io to help its users scale their businesses. Creator.io is an"AI powered, always on personalized chatbot system" that can increase sales, improve customer engagement and offer 24/7 support, as Sean Kim , President and Chief Product Officer at Kajabi , explained to me in an interview.
"You can train your chatbot on nearly any type of content that you have available as a creator," Kim explained."You can make it personalized just for you. And it's optimizing to serve your different types of followers or audience."For website visitors, the chatbot can capture email leads, offer promotions and recommend products to purchase.
Similarly, podcaster Ike stated"Creator.io has put my lead capture on autopilot and is saving me hours of customer service time every week. I get to focus on more sales, and my team on high-level tasks."For Kajabi, whose mission is to"increase commerce for creators" and which has enabled over 60,000 creators to generate $7 billion through its platform, creator.io represents a major advancement in productizing AI to boost entrepreneurial success.
However, Kim was adamant that AI will be an enhancement rather than a replacement for human creators:"I don't think bots will replace the Creator, because the creator is the person that's the most authentic, and provides that branded experience...People are following that creator for a reason."
Sean Kim Kajabi Creator Investment
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