The jewelry category is growing at Kate Spade and the new London concept shop is a way to test the waters for future brick and mortar jewelry stores.
Although the store spans only 290 square feet, the design nods to grand Manhattan apartment blocks. There are marble checkerboard floors and freshly lacquered walls in the brand’s signatureQueen Maxima of the Netherland's Tiara Collection: Dutch Sapphires, Glittering Emeralds and Dazzling, Historic Jewels
“We’ve found it to be a strong customer acquisition category — introducing new, often younger, consumers into the world of“It has also been a strong gifting category for our brand. We’ve seen success in styles designed for everyday luxuries, as well as for special occasion pieces,” Fraser added.collection encompasses bejeweled florals, butterflies, and leaping frogs alongside more subtle studs and bangles, with prices ranging from $29 to $350.
“In addition to our own direct-to-consumer channels, we are also growing our distribution through new wholesale partners, both in North America and internationally, like in ,” she added. Responding to their U.K. consumers’ positive reception to the brand’s jewelry line, Fraser said the shop will serve as a way to test the waters for future brick-and-mortar stores dedicated to the category.Tyla Models Knit Leopard Print Minidress on 'The Kelly Clarkson Show,' Talks Viral Met Gala Look. We use vendors that may also process your information to help provide our services. // This site is protected by reCAPTCHA Enterprise and the Google.
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