The inside track on the football stories that matter
, the 66-year-old – who served as CEO at Villa Park between 2016 and 2018 and now runs a football consultancy advising elite clubs –insisted the American is “not popular” with fans of the Midlands giants.
Villa are controversially charging up to £97 a ticket for home Champions League matches this season having already hiked season ticket prices.the club “out of touch” for the move, which comes amid a cost of living crisis.that “achieving our sporting ambitions while complying with financial stability regulations requires difficult decisions”.
Villa came close to a Profit and Sustainability Rules breach last term and were forced to sell Douglas Luiz to avoid punishment.‘s Insider Track podcast:“If you look at the amount of money it brings in over the four home games in the Champions League, Villa might make £1.2-£1.3million.“Chris Heck has had a lot of abuse, and it isn’t the first time.
“There have been turnstile issues, issues with the toilets – a lot of fans feel he doesn’t understand football, and is all about revenue instead.“I’ve spoken to a lot of Villa fans and he’s not popular.”
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