KSI and Logan Paul were forced to leave the premises after fans pelted them with Prime bottles during a drink launch in Denmark.
It looked like one of the bottles hit KSI’s head before security guards intervened and rushed them off the stage.
Paul & KSI’s drink has attracted legions of fanatics to the product, with Sainsbury’s experiencing a mad rush this week as it stocked Prime Hydration for the first time. Customers rose at the crack of dawn to wait outside the store before it opened and cleared out the shelves within minutes of the doors opening.
Prime had already been available in Aldi and Asda, but Sainsbury’s were first to launch the new KSI limited edition Orange and Mango flavour. Prime has been hailed as an example of extremely effective online marketing, as people who manage to buy the bottles usually post about their success, creating a never-ending cycle of free advertising.
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