On Friday, the Clippers will open their new merchandise store “The Flagship,' located at the Intuit Dome Plaza at their shiny and brand-new state-of-the-art arena in Inglewood.
Trendy, fresh, and fun. Those weren’t the words NBA fans would typically use to describe the Los Angeles Clippers jerseys and fan attire in the past, but that could change as the team progresses into a new era. On Friday, Aug. 2, the Clippers will open their new merchandise store "The Flagship," located at the Intuit Dome Plaza at their shiny and brand-new state-of-the-art arena in Inglewood . This marks the Clippers ’ first-ever owned and operated retail store.
, a longtime Clippers fan. "Now we get to set our own trends and sell what the people want." The 5,000-square-foot Clippers shopping mecca displays racks of clothing and other merchandise highlighting the Clippers' new branding. Gone are the days of royal blue and black. Now, the team will be associated with naval blue, ember red and Pacific blue, along with an updated font of modernized classic script.
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