As Lady Gaga and Dom Pérignon reveal their campaign for the maison’s 2013 vintage, the artist tells Wallpaper* of its inspiration, her creative process and champagne moments
28 February 2023
Chaperon sees champagne as a philosophy. He speaks with the considered pace of one of the most refined craftspeople in the world and with the magnitude of nearly four centuries of expertise guiding him, explaining a particular thing that takes a decade to produce in relatively small quantities, that is at the mercy of the ever-changing and unpredictable elements.
Its theme, the labour of creation, ‘means that you need to work hard. Without being too crass, it’s not just about taking a photo with your iPhone. You have to put in the work. You have to research imagery. You have to watch films, you have to read poetry, you have to read books, you have to also have a chat with yourself about being innovative. Otherwise, anyone can make art nowadays. Truly, everyone does it all day long.