Leica has unveiled LUX, a new iPhone camera app that offers Leica Looks (presets) and simulated bokeh from legendary Leica lenses.
. However, with Leica LUX, the camera company aims to establish a stronger foothold in mobile imaging. Leica says that about 80% of its camera owners own an iPhone, so Leica LUX is a way to bring a Leica-inspired experience to their smartphone.Leica and Fjorden
“Thanks to Leica’s proprietary image processing engine, grounded in machine learning and computer-aided photography, these lens simulations reproduce the unmistakable look for which these lenses are renowned, including, of course, the characteristic bokeh effect,” Leica explains. “This means that an iPhone now has the opportunity to emulate photos with the unique aesthetic of the legendary Leica M lenses.
United Kingdom Latest News, United Kingdom Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
The New Leica D-Lux 8 Is a Familiar Premium Camera With a FaceliftLeica has announced the D-Lux 8, a new premium compact camera that sports a fresh design but rather old internal components.
Read more »
Leica’s fresh D-Lux 8 makes it to the trendy point-and-shoot partyLeica’s D-Lux 8 launches July 2nd for $1,595. The point-and-shoot camera competes with Fujifilm’s X100VI, Ricoh’s GR III, and Panasonic’s Lumix S9.
Read more »
Leica takes on Fujifilm with the compact D-Lux 8Steve should have known that civil engineering was not for him when he spent most of his time at university monkeying with his 8086 clone PC. Although he graduated, a lifelong obsession of wanting the Solitaire win animation to go faster had begun.
Read more »
This $24 Tool Can Transform Your Leica M Digital Camera ExperienceThis $24 tool clips to M-mount lenses and enables photographers to manually code them to store EXIF data and have a better overall experience.
Read more »
The Legendary Canon Camera Behind the Iconic iPhone Camera SoundThe iPhone camera sound, which has been heard trillions of times over the years, has fascinating roots in analog camera history.
Read more »
Chroma Camera’s New CubeFF is an Affordable 35mm Pinhole CameraThe Chroma Camera CubeFF is a full-frame analog pinhole camera that costs under $200 and is hand-made in England.
Read more »