Liverpool Could Bank €100 Million Windfall if They Win Champions League

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Liverpool Could Bank €100 Million Windfall if They Win Champions League
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Everton's former chief Keith Wyness believes Liverpool stand to make a €100million (£82.5million) profit from winning the Champions League, with sponsorship bonuses and merchandising opportunities further boosting that figure. Liverpool, the first club to qualify directly to the competition's Round of 16, are currently favourites to win the tournament.

Everton ’s former chief Keith Wyness has claimed Liverpool will bank a €100million windfall if they win the Champions League ., the 66-year-old – who served as CEO at Goodison Park between 2004 and 2009 and now runs a football consultancy advising elite clubs – insisted sponsorship bonuses and merchandising opportunities will only expand on that figure.

Liverpool have become the first club to qualify directly to the competition’s Round of 16 after winning all six of their league phase games.Arne Slot’s side are the bookies’ favourites to win the competition, ahead of the likes of Arsenal, Real Madrid, Barcelona and Bayern Munich.“It could be almost 30 million euro to get out of this group stage – after that bonus is factored in.“I added it all up, if Liverpool go all the way – it could be worth 100 million euro. That’s a big, big number.

Join the Football Insider WhatsApp channel to get all our exclusives and the breaking transfer news FIRST.“They are doing very well with their form right now and I’m sure FSG are sitting down and thinking that the numbers look very good. “They’re doing it against decent clubs at this level and I hate to say it, but they’re doing well. Kudos to Liverpool.”

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