Junior parkrun is a weekly event in which children aged four to 14 tackle a 2km course.
LMG said 53% of children are not meeting the chief medical officer’s guidelines of taking part in an average of an hour’s sport and physical activity a day, as recorded in Sport England’s 2022 Active Lives Children and Young People Survey.
The partnership will establish more than 120 new junior parkrun events across the UK, focusing on areas of deprivation and communities where inactivity is at its highest, and growing existing events that have lower attendance. Catherine Anderson, London Marathon Foundation’s executive director, said: “With the impacts of the pandemic and the cost-of-living crisis affecting access to activity, more fun, free and accessible activities for children are desperately needed – and our ambitious new development partnership with junior parkrun will provide just that.
Chrissie Wellington, parkrun UK’s head of health and wellbeing, said: “It’s vital that we create zero-cost opportunities for children to be more active, to be outdoors and to have fun together.
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