Haley Ong didn’t think adopting a cat in Singapore would be that difficult – until she first gave it a go. CNA Women talks to the co-founder of Pawtner about why she created a super-app and her ambitious goal of revolutionising the pet care industry.
Haley Ong was looking to adopt a cat in September 2020. She had been diagnosed with clinical depression and she thought a cat would be a good companion to help her cope.
“It got me really curious… There are so many street animals out there, but why do I still face the difficulty of adopting one? I talked to many of my pet owner friends, and they told me to buy. But what if I don’t want to buy?” Ong recalled.Ong soon realised there was no “centralised platform” in the market to help adopters like her find a suitable pet.
Some people call us the ‘Skyscanner’ of pet adoption, because they come to the platform with the idea of browsing all the data before making a decision.
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