Luxury Cashmere Knit Line Minnie Rose Toasts First Retail Store on Lexington Avenue and 73rd Street

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Luxury Cashmere Knit Line Minnie Rose Toasts First Retail Store on Lexington Avenue and 73rd Street
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Minnie Rose opened its first retail store on Lexington Avenue and 73rd Street in New York's Upper East Side

the luxury cashmere knitwear brand, threw a welcome party Tuesday night at its first retail store at 1019 Lexington Avenue in New York.

“I chose this neighborhood because my parents lived around the corner, and I always loved the area. It’s so quaint and charming,” said Lisa Shaller-Goldberg, founder and creative director of Minnie Rose, which she started in 2006. The 750-square-foot store on the corner of East 73rd Street gets lots of light, has a seating area, two dressing rooms and features some of her late mother’s decor, such as brass shelving and vintage perfume bottles.

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