The Lionel Messi effect
Meanwhile the game against New York Red Bulls in August has seen the cheapest ticket go from $30 to $401 and the tie versus Los Angeles FC is now $422 after being $81 originally., the club has seen a 1000 per cent increase in ticket prices overall in the hours after the Messi news broke.
The club's average home game ticket price jumping from $152 at the start of the season to $935 , a 515 per cent rise.Watching Messi in the US won't come cheapFans haven't been deterred by the price increase, though, with Messi's apparent debut versus Cruz Azul on July 21 selling out, with tickets being snapped up in minutes. There's evenThe surge in interest from the public has been felt throughout the MLS, too.
After Messi's announcement, the club's Instagram following took a huge jump from having one million followers to a whopping 5.4million at the time of writing, and it's rising. Their Twitter account also saw a big increase, jumping from 207.5k to 422.2k, with their Facebook, LinkedIn and YouTube also seeing a rise in their followers.
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