The social media company began rolling out Teen Accounts on September 17.
Meta unveiled updated account safety measures for kids ages 13-17.Meta, the parent company of Instagram, announced on Tuesday, September 17th that the company has introduced teen accounts for the popular app. The purpose, of course, is to protect younger kids from both overuse and bullying on the photo-sharing app, and the company is giving parents a lot more control over how their kids interact on Instagram.
Instagram now separates teens into two camps: 13-15 year olds, and 16 and 17 year olds. There are different, more stringent guardrails for the former than the latter, but the biggest change happening on Tuesday is that all teens — first in the United States, Canada, the UK and Australia — will be automatically placed in teen accounts... even if they have an existing account. If a teen already has a supervised account, their parents will be notified of the request and can approve or deny it, too.
It’s all in an attempt to guide teens into the realities of social media in a safer space than before. And, as Naomi Gleit, Meta’s head of product, told Scary Mommy, “Every family is different. Some parents and some teens might be older and want more supervision, some parents and teens might be younger and want less, so hopefully the product offers that flexibility.”Watch our video conversation below.
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