Social media group targets burgeoning artificial intelligence sector as it develops ‘Metamate’ workplace assistant
Meta is pushing forward with plans to develop its artificial intelligence offering to businesses, as the social media platform rolls out a new AI tool internally that aims to boost productivity. The AI software, called Metamate after the internal name for the group’s employees, is built on the tech giant’s large language model, Llama, and is used for coding, conducting research, as well as drafting communications internally and externally.
Meta chief executive Mark Zuckerberg has made clear he wants to be a dominant AI player, quickly integrating AI features to Instagram, WhatsApp and Facebook, and offering AI agents to users, creators and businesses using the platforms. However, Metamate is not yet as advanced as similar products offered by rivals Microsoft and Google, which their staff use internally and are also sold to businesses.
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