Microsoft is testing a stealth way to include ads to the Windows 11 Start menu.
Microsoft is currently testing a new way to showcase ads on the Windows 11 Start Menu, and it’s meant to encourage users to download more applications.
Recommended Videos These app promotions would show up in the Recommended section of the Windows start menu, with a promoted ticker so you know that they are ads. Still, if you’re not careful, you could end up clicking an icon that you thought was a program already set up on your system and end up installing an application instead.
The potential feature is optional, with the ability to opt out easily accessed in the Personalization section of Settings. There are questions about whether these recommended apps are legitimate ads, as the publication noted that some users mistakenly identify the standard notifications in native applications, such as OneDrive, as ads. However, the fact that Microsoft has to denote that the icon is a promotion indicates that it is an ad.
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