Chabak is the latest in a series of Korean influences
A new camping trend, popular in Korea, is sweeping the UK - according to experts. Research reveals that Brits are seeking new ways to blend their love for the outdoors with modern comforts thanks to Chaba.
The research – conducted by Hyundai to mark the launch of their new hybrid SUV – also revealed that 51% of Brits have a growing interest in road trips, and that 46% have been prioritising more outdoor adventures since the pandemic.
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