Sela revealed as new NUFC shirt sponsor for new 2023/24 season
A Newcastle United official announcement on Friday afternoon confirming that it is Sela.– 9 June 2023:
The agreement between the two rapidly growing organisations will see them uniting at an exciting stage in their respective journeys, with Sela – the driving force behind a wide range of spectacular events, iconic destinations, and attractions in the Middle East – becoming Newcastle United’s front of shirt partner.
The agreement represents an integral part of Sela’s continuing global expansion. The partnership with Newcastle United will reach, engage and connect with the Magpies’ rapidly growing global fanbase and audience through a range of physical and digital activations. “Fan engagement is central to what we do at Newcastle United and, in Sela, we are partnering with an organisation with shared interests that has delivered incredible events and experiences to millions of people over many years.
“Our partnership will provide a key gateway to growing our fanbase globally, and specifically in Saudi Arabia and the Middle East, while showcasing Sela’s activities and iconic destinations and properties, as they look to diversify their business activities in the UK and beyond. “It’s about us supporting the men’s, women’s and Academy teams. And it’s about bringing to life world-class experiences, which is at the heart of what we do as a company.
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