Brazilian soccer player Neymar Jr., San Francisco 49ers star Nick Bosa and Oklahoma City Thunder Shai Gilgeous-Alexander star in Kim Kardashian's SKIMS new campaign launching the brand's new men's line of underwear and garments
's brand SKIMS is entering the menswear game — and she has a trio of athlete heartthrobs to help her do it.
According to a release, the company selected the athletes based on their backgrounds, how they own their personal style and their ability to connect with people beyond the realm of sports. The initial drop will house the Cotton, Stretch, and the performance-driven Sport collections — sized XS-5X — all of which will be available for purchase on“The expansion into the menswear space is a major milestone for the brand, and a testament to SKIMS’ commitment to providing solutions for everybody,” Kardashian, founder and creative director, said in a statement.
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