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Streaming outlets are discovering that after 70 years in business, the old, tired, decrepit broadcast networks may have figured some things out.“Churn” is what smart streaming consumers do. After gobbling up everything they wish to see on one streaming service, they cancel that service and subscribe to another. Over the course of a year, and for the cost of just one subscription, those smart consumers see everything they want to see on all the streaming outlets.
The issues are obvious. Instead of watching a ten-episode show over two-and-a-half months, subscribers watch it over the weekend. If the show remains on the service in perpetuity, subscribers can do the same at a later date.and most streaming services are making little to no money, that has to change. The original idea to end “churn” was to spend billions and billions producing hundreds of streaming shows. That didn’t work.
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