The article proposes an alternative baseline framework for defining your startup or idea's product type, market sizing and launch strategy.
Many of us tech folks are overflowing with business ideas, from local solutions to our close circles’ problems to ambitious global-scale projects. But it’s also accompanied by an infinite uncertainty that blocks us from making the first step. Knowing that 9 out of 10 startups eventually die , it’s pretty easy to stay frustrated and never act. My name is Dmitrii, and I have been building tech products for almost 10 years in a C-level corporate position and as a startup co-founder.
Instead, it is driven by the fun and pleasure loops, making it addictive. Don’t get me wrong, those products are amazing yet ethnically ambiguous. Great business if you can build it. Dopamine cycle 🔁 – you know them all: socials with dopamine hooks to keep you scrolling and observing content, games with repetitive loops and microtransactions, mostly with social elements. Your economics is based not on the value of solving a substantial customer problem.
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