Rooms sold for double normal tariff but Louvre’s footfall dropped
Paris hotels have managed a successful Olympics thanks to last minute bookings, but many French museums, restaurants and shops struggled with slow sales during the two-week blockbuster event. Hotels had a poor June and early July, with tourists who might otherwise have visited Paris staying away. But this was made up for during the Games, with occupancy rates reaching 84 per cent in the city centre, 10 percentage points up on a year ago, according to industry data.
2mn French and foreign tourists descended on the region during the Olympics, up 4 per cent from a year earlier, according to official figures. This included a marked return of Chinese tourism, which had not recovered from Covid-19. Caretaker tourism minister Olivia Grégoire last week said the Games could provide an up to €9bn boost to the economy over 15 years. The 2024 Games have created some clear losers in the tourism industry.
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