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, recognized yearly on May 16, reminds us of this fact and aims to get everyone talking, thinking, and learning about digital access and inclusion., businesses can increase revenue, decrease costs, improve resilience, and build trust with customers and employees. To practice inclusive design successfully, your research practices must also be inclusive.
Following Global Accessibility Awareness Day, take the opportunity to assess your research practices for inclusion. Here are three questions to start with.Conducting research with a diverse range of participants is essential for inclusive research practices, and this requires inclusive recruitment.
Successful companies that are dedicated to inclusive design also monitor participant demographics to ensure that they are reaching a diverse group of participants. You can start doing this by auditing past studies to see who participated and who is missing in your research.To build empathy with your customers, engage them throughout the design process — don’t just imagine what they might be going through.
Employees know your company’s values, products, and customers, and their feedback is important to improve customer experience. Incorporating employee feedback to create accessible experiences not only improves your product but also shows that you recognize the value of employees’ thoughts. It also raises awareness by signaling that inclusion is a core value for your company.
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