The 'gorgeous' white dress has been compared to a similar-looking designer version - and it's a total bargain
Primark customers are buzzing about one of the chain's latest dresses that could easily be mistaken for a more expensive Zara piece at first glance. The simple white dress, hailed as the "perfect" choice for upcoming Christmas parties, is receiving high praise from shoppers.
One shopper, known on TikTok as @miagwright, displayed her find once she returned from shopping. She must have been among the early birds to snap it up as it seemed "staff only brought it in yesterday". A third said: "This went straight in my basket today when I saw it!" Another wrote: "Love this! Only thing is I know I'd end up with makeup all around the collar!"
Those interested can use this helpful tool to browse a list of their closest locations online. Once it is available online, some stores have a click and collect option that should make your shopping experience smoother.
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