Private equity firms circle Peloton for potential buyout

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Private equity firms circle Peloton for potential buyout
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Private equity firms have been circling Peloton for a potential buyout as it grapples with slowing sales and losses.

Private equity firms have been circling Peloton for a potential buyout, people familiar with the matter told CNBC.

In recent months, the pandemic darling has had talks with at least one firm as it considers going private, people familiar with the matter said. The firm's current level of interest in acquiring Peloton is unclear. A number of other private equity firms have been circling Peloton as an acquisition target, but it's unclear if they have held formal discussions.

Over the last two years, Peloton has been on a downward trajectory as it struggles to grow sales, generate free cash flow and chart a path to profitability. Demand for its hardware has fallen and its costs have been too high for a company of its size.

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