A new study by New York University researchers found that framing the gender gap in leadership as 'men's overrepresentation' rather than 'women's underrepresentation' elicited stronger emotional responses and motivated women to take action to address the disparity.
New York UniversityJan 2 2025 To many, Vice President Kamala Harris's loss in the 2024 presidential election was a sobering reminder of a larger and continuous gender gap across leadership positions in not only government, but also in business, higher education, and the military. A majority of Americans recognize the inadequacy of female representation in leadership, and the news media often portray women's underrepresentation in these roles-;but it nonetheless persists.
"While most Americans acknowledge that gender diversity in leadership is important, framing the gender gap as women's underrepresentation may desensitize the public," says Emily Balcetis, an associate professor of psychology at New York University and an author of the paper, which appears in the Journal of Experimental Social Psychology.
Our society benefits when we have women as well as men as leaders in politics and business. It is crucial that we can all be confident that no one is shut out of leadership positions because of their gender." The experiments then measured the participants' responses under each condition. These included expressed anger at the gender gap in business and politics as well as willingness to support a piece of federal legislation-;Women's Global Empowerment, Development, and Prosperity Act of 2020-;which was moving through congressional committees in the Senate at the time of the study.
Gender Gap Leadership Political Representation Psychology Social Change
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