Renowned set and production designer Shona Heath discusses her surrealist approach, collaboration with Tim Walker, recent awards, and future projects. Heath's fantastical creations transform the ordinary into the extraordinary, earning her recognition and a Royal Designer for Industry designation.
storefront to a plane made from bread for Hermès, Shona Heath's fantastical set and production design s are defined by a surrealist sensibility that transforms the ordinary into the extraordinary.and set design for fashion designers.
I do feel a bit like I am the one who just made some inedible cupcakes, but I have been amazed and enlivened that so many people enjoy my workThe recognition of my craft and the love, care, and energy I put into all the work I do does feel fantastic. I am always part of a group of people working in different disciplines to produce a piece of work – a film, a show, a photograph and it is reassuring that set design, costume, and production design are really seen and appreciated by people.
W*: You’ve mentioned that you now begin your creative process with words rather than images, due to the overwhelming visual stimuli in today’s world. Do platforms like Instagram disrupt your process, or can they be inspiring? How do you block out the noise?I use Instagram as a portfolio. I don’t read comments – I used to, but it actually felt weird, even the nice ones.
The time wasted on social media is immense. I don’t like being shown things that some algorithm assumes I would be into – it really pisses me off, and I’m super sensitive to it. What I can imagine is being able to tell more ambitious stories with uncharted layers, where AI could somehow help reduce waste – both financial and physical. AI is only a tool. Everyone has access to an iPad, and the opportunity to create is widespread, but unless you have a reason, a truth, and dedication for what it is you are doing, you will always get lost in options, and the results will not be interesting. The same applies with AI.
When I get my next Oscar – ha ha! – I will get a personal stylist, a therapist, public speaking lessons, learn to meditate, and drink way more water. Maybe I need all of those things anyway!
Set Design Production Design Fashion Photography Surrealism Awards
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