I was just like ‘it’s time for my blonde era' 👱♀️
Over on TikTok #blonde has a mind-blowing 16.5 billion views while #blondetransformation has 32.3 million views, so it's clear there's a lot of people out there searching for inspo or window-shopping a major shade switch-up.
One person who knows this better than most is Sara from TikTok's fave sister-act Iconicakes. Along with her sis, Avni, their channel has almost 3 million followers. And the most popular video of all? The one where Sara dyed her hair from jet black to platinum-ish , complete with tin foil layers and some panting through the itching. At current count, the video has almost 8 million views and over 883k likes.
We sat down with Sara to chat through what possessed her to bleach her entire head of hair with zero research, worst dye disasters and advice to any others thinking about embarking on the blonde journey.I had a very close relationship with my hair growing up. The first time I got a really short haircut, I bawled my eyes out. When I lived in India, I had to keep my hair really short because I was a sporty girl and the pollution was bad.
I was so in the routine of dyeing my hair black and doing my makeup the same way. It was weighing me down. I noticed the darker my hair was, the darker my makeup got, but not in an open way. And I'm not saying that black hair is not nice to have. I think for me, I just got so bored. As soon as I changed my hair, I had to change my whole makeup look and wardrobe. It was a whole reset.
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