From the Y2K bootcut to the rebirth of baggy ’90s jeans and the new ‘uptown’ silhouette – here’s the Vogue breakdown of how to fall back in love with denim in summer 2021.
on the pandemic’s effect on denim’s market share in China across the same period paints a similarly bleak picture. “Jeans witnessed a sharp decline in sales in 2020 with the closure of brick-and-mortar stores during the lockdown,” it reads, nodding to the impact of not being able to try prospective jean purchases on before we invest.
2021 is shaping up to be a different story, however. As we begin to slowly reemerge into a vaccinated world and rediscover the long-lost social cornerstones of our lives, we are poised to reclaim theIt’s time to break up with sweatpants There’s no other way to put it. Ignore anyone who says we need a ‘roadmap’ back to wearing denim – all we need is an opportunity to wear something other than joggers.
Bella Hadid – a guiding light for mood-lifting post-pandemic style – also has a lot to do with it. When she’s not bringing back
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