Golden State Warriors star Steph Curry does his trademark 'night night' celebration after scoring a brilliant 3-pointer for Team USA.
usually pulls out the 'good night' after hitting a dramatic dagger in the clutch. It symbolizes the idea that his big time 3-pointer has effectively ended the game.when he scored a game-high 36 points on 12-of-19 shooting in the semifinal to lead Team USA to a comeback win over Serbia.How Magic Johnson turned $40m career NBA earnings into $1 billion business empire
'NUIT. NUIT.' is the French version of 'night night' and, according to reports, Curry has filed trademark applications in the European Union and United States to protect the viral slogan. The catchy slogan -- along with Curry's highlight reel shooting performances -- went super viral and the opportunistic Splash Brother has decided to cash in on its popularity.
The all-time leader in 3-pointers quickly became the face of Under Armour and together they have released ten signature Curry shoes. The ten-time All-Star has also continued to build his own business portfolio away from powerhouse brands.
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