Island breeze, blue lagoon, dew drop-;these aren't the names of scented candles on display at your local home goods store. They're flavors of synthetic nicotine used in e-cigarettes, often advertised with neon-electric colors and bright lettering to make them look like boxes of candy or fruit juice.
Boston UniversitySep 14 2024 Island breeze, blue lagoon, dew drop-;these aren't the names of scented candles on display at your local home goods store. They're flavors of synthetic nicotine used in e-cigarettes, often advertised with neon-electric colors and bright lettering to make them look like boxes of candy or fruit juice.
"When synthetic nicotine started appearing in products, we really wanted to know how it was being received and how it was being promoted," says Traci Hong, a BU College of Communication professor of media studies. These are brands that I think have a legitimate responsibility to inform their potential consumers that there are health risks and you need to be aware of them." Especially considering that Instagram is one of the most popular social media platforms in the US for young adults.
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