Study Personal Carbon Footprint Of The Rich Is Vastly Underestimated

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Study Personal Carbon Footprint Of The Rich Is Vastly Underestimated
Carbon FootprintRichPoor
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The vast majority of participants across the four countries overestimated the average personal carbon footprint of the poorest 50% and underestimated those of the richest 10% and 1%.

By Sarah Collins of CAM, The personal carbon footprint of the richest people in society is grossly underestimated, both by the rich themselves and by those on middle and lower incomes, no matter which country they come from. At the same time, both the rich and the poor drastically overestimate the carbon footprint of the poorest people.

The four countries selected for the survey Denmark, India, Nigeria and the US were chosen due to their different per-capita carbon emissions and their levels of economic inequality. Within each country, approximately 1,000 participants were surveyed, with half of each participant group from the top 10% of their country and the other half from the bottom 90%.

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