LOS ANGELES (AFP) - Taylor Swift fans sporting friendship bracelets and glittery cowboy boots packed into early screenings of the pop megastar's concert film at movie theaters across the United States on Thursday.
Thanks to the hysteria surrounding the singer's ongoing and record-setting world tour, a filmed version of her concert --"Taylor Swift: The Eras Tour" -- is already tipped to be one of the year's biggest movies.
"I love every Swiftie. I think we're all very connected," she said, referring to the nickname adopted by Swift's fiercely loyal fanbase. In the concession line before the first screening in Century City, a pair of teenage girls arrived carrying a bag stuffed with friendship bracelets, which they handed out to fellow Swifties.
Theaters -- still recovering from the pandemic, and faced with a dearth of new movies thanks to the ongoing Hollywood strikes -- were also cashing in on demand for Swift merchandise Thursday.Staff reported fans arriving since the morning just to purchase empty soda cups, at the full price of $11.99. Some left with the maximum five cups allowed per movie ticket.
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