Wild swimming is increasingly popular. The latest swimwear, from high-tech trunks to whimsical costumes, makes it easier than ever to take the plunge
Nationwide, there is a boom in wild swimming. Even the fashion pack, rarely ones to embrace the great outdoors, have got involved. Anne-Marie Curtis, editor-in-chief of Elle, swims regularly at the Kenwood Ladies’ Pond on Hampstead Heath in London, as does designer Louise Gray. Nearby, writer Eliot Haworth of Fantastic Man magazine can be found braving the often icy water at the men’s pond. “I wear a pair of quite skimpy ultramarine Adidas Lycra trunks and nothing else,” he says.
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