The move comes after McDonald's and Burger King launched $5 deals.
, but newcomers like McDonald's and Burger King have prompted an influx of fast food companies vying for customers' attention and appetites.Taco Bell launches new $7 value meal dealthe launch of its $7 Luxe Cravings Box on Thursday, which includes a Chalupa Supreme, Beefy 5-Layer Burrito, Double Stacked Taco, chips and nacho cheese sauce, and a medium drink.
Taylor Montgomery, chief marketing officer for Taco Bell North America, said in a statement, "With the launch of the $7 Luxe Cravings Box, we're giving consumers our most craveable items at an affordable price point and living up to our commitment on value to satisfy cravings with fan favorite full-sized menu items.
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