Tesla and Elon Musk are inseparable terms. Many people consider the words synonymous but could Musk's recent controversies hurt the brand?
Few technology company CEOs have polarized audiences like Elon Musk. Right from his online crusade against what he calls the “woke mind virus,” to profane attacks against anyone crossing his ideological paths, and publicly analyzing cash flows of rival EV brands in an amateur-ish manner, Musk’s actions seem to have consequences for one of his biggest companies—Tesla.
But Musk’s chronic use of X , which he purchased in 2022, might be yielding some negative results for his electric car company. Moreover, he has increasingly embraced the Republican party, members of which have waged a war against EVs and have even threatened to overturn EPA regulations that aim to reduce air pollution, tackle climate change and improve public health. Add to that the threat of cheap Chinese EVs entering the U.S.
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