Tetris Company celebrates classic game's 40th birthday

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Tetris Company celebrates classic game's 40th birthday
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You're not a 1985 truther, are you?

Tetris, perhaps the Soviet Union's biggest-ever export, is celebrating four decades of dropping blocks on everything from personal computers to consoles big and small and modern smartphones.

The game may have remained largely the same since then, but Tetris' look has definitely evolved. One latest version of the game, Tetris Effect:"The enduring appeal of Tetris lies in its simplicity: easy to play and highly intuitive, making it accessible to everyone," CEO Maya Rogers said of the game."It's a remarkable achievement for any brand, especially a video game, to transcend generations, and Tetris has firmly established itself as a cultural icon.

It wasn't until 1985 that Pajitnov ported the game to the IBM PC to be distributed more widely, and the game took off and became a super hit behind the Iron Curtain thanks to clones of Big Blue's computer. Fast forward to 1988 and Dutch video game designer Henk Rogers discovered Tetris at a trade show.

In 2009, a PR firm held a 25th anniversary event for Tetris, which kicked off on June 2 of that year, and from then on the 1984 year seemed to stick for the web at large, according to necrosaro."June 2, 2009 is the earliest date I have been able to find where the year 1984 ," they said.

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