Sophia Vilensky is a Freelance Beauty Writer at Marie Claire with a beauty, wellness, and entertainment journalism portfolio that includes contributions to Byrdie, Bravo, Teen Vogue, and Us Weekly.
As beauty editors who are constantly researching the latest and greatest makeup products, you can take it from us that there are aof options out there. Our heads actually start to spin just thinking about the sheer number of eyeshadows you can buy. It's easy to assume thecome from higher-end brands, but that’s not always the case. While luxury names boast great formulas, drugstore brands like NYX, e.l.f., and Maybelline offer options that work just as well.
Fans of a shimmery and metallic finish, listen up: you can't beat L’Oreal's Infallible 24 HR Eyeshadow. These little pots hold lots of product, which at first feels like a powder...but then they turn ultra-creamy and velvety smooth. These eyeshadows also deliver the prettiest metallic colors in a single swipe thanks to their intense pigmentation. Like the name suggests, these shadows won't fail you, either. They are waterproof, crease-proof, and last for up to 24 hours of wear.
"The tip with building the best eye look is all about the tools and techniques," she adds."If you want a sheer wash of color, use a fluffy sparse eyeshadow brush. This will create a soft sheer effect. If you want to pack on pigment, use a smaller, dense brush. The bristles look compact within each other. This will allow you to pick up more products and deposit with more opacity!".
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