These Brisbane fashion brands, which aim to empower women with unique pieces, both had modest beginnings. They are now some of our most impressive exports.
A universal experience for teenage girls, Brisbane sisters Daniella Dionyssiou and Natalia Suesskow couldn’t find anything in their closets they wanted to wear.
Six years later, VRG GRL shifted to a solely online business model, shutting down all bricks and mortar stores. In 2022, they transitioned to an in-house design-led model, which meant they stopped selling clothes from wholesalers and started to establish their signature style which they say is their “biggest achievement yet”.
“In my eyes, the Brisbane fashion scene is a perfect blend of effortless style and individuality. Women here seek pieces that are versatile and easy to wear, yet still unique.Drawing inspiration from Brisbane’s warm weather and relaxed atmosphere, best friends and sisters-in-law Thessy Batsinilas and Yiota Kouzoukas, credit their home in much of their designs.
They’ve now evolved into an internationally known brand with a trip to New York Fashion Week last year to showcase their elevated and event and resort-wear brand, ZACO. “Having more control and flexibility over design elements and supply chains for us outweighs the risks by far,” Kouzoukas said.
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