A mindblowing new doc revisits a Japanese show that broadcast a comedian surviving on sweepstakes prizes — and paved the way for modern reality TV.
into a room. He’s just picked a winning ticket in a lottery, been blindfolded, and led through the snow. Now, inside a windowless and mostly bare apartment, he’s being asked to disrobe. I have to take off everything, the man asks? Everything. The fact that a TV producer is telling him this is cause for concern.
What this man doesn’t know is: He’s being watched. By almost the entire population of Japan, once a week, on TV. A livestream feed will soon broadcast his every move 24 hours a day. Two other things he does not know, not yet: He will barely leave this room or have contact with anyone for the next 15 months. And he’s about to lose his mind.where you’re aware that what you’re witnessing is 100-percent true, and you still can’t quite wrap your brain around what you’re seeing.
It’s right around this time that a producer named Toshio Tsuchiya is jazzing up Japanese TV with a show called— if television is a family, one talking head says, then this series is the resident “naughty boy.
People also loved watching lions devour Christians back in the day, of course, and no amount of the goofy, over-the-top voiceovers can mask what soon becomes apparent: Nasubi starts psychologically deteriorating before the eyes of 15 million viewers. They’re tuning in to see what he’ll do next in order to survive on random prizes ranging from a spiny lobster to women’s underwear and a stuffed baby seal.
What’s both exciting and horrifying is that, in that exact moment, you feel like you’re seeing the shape of things to come. The documentary catches you up on Nasubi’s life after “A Life in Prizes,” and how he ultimately used his celebrity in the name of good. It’s a happy ending and a hell of a third act. Yet once a specific set of walls come tumbling down,suddenly goes full metal Cassandra.
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