F1 stopped using 'grid girls' - but MotoGP have now clarified their verdict after Liberty takeover
Liberty have acquired 86% of Dorna Sports and MotoGP, uniting the world’s top two-wheel and four-wheel racing series under the same banner.
Questions have arisen about whether some changes that have been made to F1 by Liberty could be replicated in MotoGP. Street circuits, used in F1 as a way to bring the race closer to a famous city like Las Vegas, is not something that can cross over.Carmelo Ezpeleta, the CEO of Dorna, was quizzed about the future of ‘grid girls’.“Banning umbrella girls I think would be a gesture against women, not in their favour.”
When F1 stopped using grid girls in 2018, they announced that “this custom does not resonate with our brand values and clearly is at odds with modern day societal norms”.after losing her job on the grid: “I absolutely loved it. You want me to wear a super comfortable outfit and go to the VIP areas and watch what I was already going to pay to watch?She added: “You’re not just standing there on the concrete.
“Saying that we’re just a pretty face is absolutely ludicrous. We’re saleswomen at the end of the day. We need to learn how to talk to people and get people on board with the product.”
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