New Era will make hats, apparel and other merchandise for the NHL Hockey teams.
“This partnership brings together two global brands, working together to grow a global game,” said Christopher H. Koch, chief executive officer of. “While we have been working with individual clubs for decades, we are excited for our new agreement with the league and look forward to creating special moments for fans and players in North America and around the world.
consumer products landscape by combining an authentic appreciation for the game with a deep understanding of what’s igniting change culturally,” said Brian Jennings, NHL chief brand officer and senior executive vice president. “With this expanded partnership, we are excited for the global opportunities ahead.”Kate Spade New York and Heinz Unveil Ketchup-inspired Capsule CollectionNicole Kidman and Daughter Sunday Rose Coordinate in Black Dresses….
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