Anna Sui has evolved into Gen Z's fashion whisperer, garnering celebrity fans from Olivia Rodrigo to Dua Lipa for her mix of modern and reissued archival fashions.
Her vintage styles are a hot commodity in shops, including Etsy, and among substackers. She has a steady stream of buzzy collaborations, the most recent an exclusive bridal offering with Ssense. Young celebs like Olivia Rodrigo and Dua Lipa have discovered her clothing.
Anna Sui’s inspirations for spring 2018 included art, music and fashion exhibitions worldwide such as the Anna Sui and Steven Meisel attend the annual Council of Fashion Designers of America awards gala at Lincoln Center on Feb. 2, 1993.Sui said it all started with meeting photographer Steven Meisel while studying at Parsons.
“Like me, she’s a fashion fanatic and loves to push boundaries,” said McGrath. “Her shows are also just a lot of fun. Backstage is always lighthearted and playful, like her clothing, but we get the job done. It’s great to have experiences where creative types can have a good time and yet be absolutely serious about the job they’re doing.”Lexie Moreland/WWD
That’s because of licensing, she said, which started in the ‘90s when Isetan in Japan picked up her label and “brought along 12 licenses,” including cosmetics. Today, in addition to cosmetics and fragrance, she has a licensed activewear line in China; the Anna Sui NYC Streetwear line in Japan; Narumiya children’s wear in Japan, plus seven other Japanese licenses and a Korean collaboration.
“There were moments when I would grab onto something and try to find out more about it, and information was much harder to come by back then. You had to actually find it in a magazine or newspaper,” Sui said. that’s my quest in my life.
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