The Push and Pull of Inflation in Fashion

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The Push and Pull of Inflation in Fashion
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The January Consumer Price Index inflation numbers are in: Apparel prices showed much slower gains than the U.S. economy at large.

While economists are closely watching inflation to see when it’s going to be safe enough for regulators to bring interest rates back down, fashion’s just trying not to get swamped.

Women’s underwear, nightwear, swimwear and accessories saw prices rise 1.9 percent while women’s outerwear fell 1.1 percent. Men’s suits, sportcoats and outerwear fell 5.3 percent while men’s shirts and sweaters gained 4.4 percent. are always pushing to keep prices low — striving to keep customers on a budget, who can’t spend as much on discretionary categories like apparel.

The pandemic spurred on inflation by causing supply problems as ports and countries shut down to prevent the spread of COVID-19. U.S. inflation peaked in June 2022 at 9.1 percent.

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