NBC already has set a record for advertising revenue.
Snoop Dogg attends the women’s pool C beach volleyball match between USA and France at Eiffel Tower Stadium at the 2024 Summer Olympics, Wednesday, July 31, 2024, in Paris, France.
It’s a relief to NBC, after the Beijing Winter Games in 2022 and COVID-19-delayed Tokyo Summer Games in 2021 were comparative duds. Through five days beginning with Friday’s , the company averaged 34 million people a day watching on NBC, cable networks and Peacock, up from 19 million over the same period in Tokyo.
“Times have changed and I think we are showing forward-thinking and being progressive in our case in how to produce and exhibit the Games,” he said. Snoop Dogg, US rapper and record producer, attends the judo of the Paris 2024 Olympic Games at the Champ-de-Mars Arena, in Paris on August 1, 2024. PARIS, FRANCE – JULY 28: Snoop Dogg attends the Artistic Gymnastics Women’s Qualification on day two of the Olympic Games Paris 2024 at Bercy Arena on July 28, 2024 in Paris, France.
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