Platon on the experience of photographing Donald Trump at Mar-a-Lago.
to a simple wooden box on the set of the TIME Person of the Year photo shoot at Mar-a-Lago in November, he declared, “More world leaders have sat on that apple box than on any other seat!” Platon has traveled the world with that very box, and on it he has posed some of the most influential figures in modern history including Barack Obama, Muammar Gaddafi, Robert Mugabe, Vladimir Putin, Luiz Inácio Lula da Silva, Benjamin Netanyahu, Imran Khan, Paul Kagame, Jacob Zuma, Tony Blair, George W.
I first met Donald Trump 22 years ago in Trump Tower. I built a small studio in his office. He had charm and charisma. Even back then, it was clear to me he knew his “best side.” He was a master communicator and storyteller, and I was convinced he saw the media as a powerful instrument. After the portrait session, he invited me to sit in on some of his business meetings that day while I took some less formal pictures. He then wrote about the entire shoot in one of his books.
While my team set up our studio, adjacent to the main lounge, at Mar-a-Lago, the President's personal playlist was piped through hidden speakers. “My Way” by Frank Sinatra, “What a Wonderful World” by Louis Armstrong, “Nobody Does It Better” by Carly Simon, “Nothing Compares 2 U” by Sinéad 'O'Connor, “Beat It” by Michael Jackson, and “The Winner Takes It All” by ABBA. After a three-hour delay, he finally appeared, surrounded by his team and Secret Service.
We talked about that moment at CPAC when he hugged and kissed the flag on stage–something no other politician would do. “Would you let me photograph you with a flag to honor that moment?” I asked. As he stood with arms around a flag and pole, he gestured a kiss for a second and I caught it on film. He squeezed the fabric and said, “We are gonna fix it.”TIME may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.
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