The YSL Collection That Shook Classic Couture to its Core

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The YSL Collection That Shook Classic Couture to its Core
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A look back at the pivotal collection on the anniversary of YvesSaintLaurent’s birth 💚

Yves Saint Laurent

“That was a reaction against the turn fashion had taken … the gypsies, all those long skirts and bangles … so I did my collection as a kind of humorous protest, only everyone took it seriously” – Yves Saint Laurent “She was very sexy. People were used to couture models who were very spiky; it was a shock to see a big sexual girl like that” – Loulou de la Falaise

labelled it “nauseating”. The reaction was so strong that there were even articles showcasing the press’ collective response. Some critics accused Saint Laurent of being influenced by ready-to-wear, while buyers were furious that short skirts were back when they had been pushing long. The press, according to Olivier Saillard, curator of, considered Saint Laurent the heir to the great tradition of French haute couture.

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