JLab's Go Air Pop now come in seven skin-tone inspired colorways
JLab explains that the idea for JLab's Go Air Tones came from customer feedback requesting more subdued color options that would not immediately draw attention to the earbuds themselves but until now, there hasn't been an earbud option available in a range of nuanced, neutral, inclusive color choices.
It is not a process that JLab took on lightly either. The San Diego audio specialist partnered with Orly Color Labs, a division of the Los Angeles-based nail care brand Orly, to select the finishes. Pulling data from existing colors as well as from the team’s experience in mixing shades to flatter customers with a wide range of skin tones, Orly Color Labs is confident that the shades match actual skin tones and are flattering for people across a spectrum of skin tones.
And that's not all you get for $20/£20/€25, because the Go Air Tones earbuds have also been integrated into JLab's online , an augmented reality filter that allows us to see how the different options would look in our ears – above, you'll see me, virtually wearing shade 474C.
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