Hair dusting promises long healthy hair but the experts say otherwise
Trust TikTok to repackage something we’ve all been doing for aeons by anointing it with a buzzy new name that immediately renders it ‘viral’. Case in point, hair dusting , a technique to remove split ends that’s been blowing up our screens – see the 24 million views and counting. Turns out I’d been an early adopter of the ‘new’ fad all along; 15-year-old me and an hour of Home Economics every week armed with some kitchen scissors resulted in surprisingly sleek locks.
‘You can either skim the very ends using a point cut or work up the shaft of the hair wherever you see breakage which is usually associated with coloured or bleached hair,’ says Luke Hersheson - hair supremo and CEO of the laudedWhat are the benefits of hair dusting? It can also help strands to look sleeker which TikTok videos of silken swishes are testament to; ‘When hair’s been heavily bleached you often see a lot of raised cuticles and a fair amount of breakage so by working up the hair shaft with the scissors horizontal to the hair and cutting off the broken bits, it gives the illusion of healthier, shinier hair that’s less fluffy,” says Hersheson.
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